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    Increased Profits for
    Oil Change Specialists

    7500-Mile/Six-Month Oil Change Program.
    More profits for you;
    more convenience for your customers.

    XL Oil Change
    How can oil change centers save their customers time and money, as well as make more money for themselves in ten seconds? By asking customers if they would like to try a top-quality synthetic motor oil that may be used for 7,500 miles or six months and gives engines better protection than conventional oils give. Experience shows about 25 percent of oil change customers offered AMSOIL XL Synthetic Motor Oil choose it.

    AMSOIL XL Motor Oil is Available In:
    SAE 5W-20
    SAE 5W-30
    SAE 10W-30
    SAE 10W-40

    From the customer's point of view, the annual cost,
    assuming average driving of 15,000 miles per year, is as follows:

    Alternative #1

    3,000-mile oil change interval

    Cost of Quick Lube Oil Change:
    $26.99 + tax

    5 oil changes per year at a cost of $134.95 + tax

    Advantages:

    • Low one-time price, lowest next to do-it-yourself
    • Quick -- in-'n-out in 10 minutes
    • Convenient - Quick Lube on every-other corner
    • Opportunity to have car checked out.
    Disadvantages:
    • Costs you more over 1-year period
    • Too frequent to coordinate tire rotations & coolant system checks with oil changes
    Alternative #2

    AMSOIL 7,500-mile/6-month oil change interval

    Cost of XL Oil Change:
    $53.98 + tax

    2 oil changes per year at a cost of $107.96 + tax

    Advantages:

    • Lowest cost, when looket at over 1-year period
    • More convenient -- only twice per year
    • Quick -- in-'n-out in 10 minutes
    • Synthetic Oil provides less long-term engine wear
    • Synthetic Oil provides easier starting in cold weather
    • Demonstrated increased fuel MPG
    • Easier to remember (schedule at holidays 6-months apart)
    • Do cars need checked out more than 2-times per year?
    • Better interval for tire rotation services & cooling system checks
    • Environmentally friendlier -- less oil to be disposed of
    Disadvantages:
    • Getting used to not changing oil so often!

    But how can an Oil Change Professional or
    Quick Lube Facility make more money by selling less oil
    and doing fewer oil changes?

    Example
    Conventional
    Motor Oil
    AMSOIL XL
    Synthetic Motor Oil
    Oil Change retail $26.99  $53.98 
    Oil Cost (5.00) (21.00)
    Filter Cost (2.00) (2.00)
    Labor Cost (5.60) (5.60)
    Profit $14.39  $25.38 

    Without AMSOIL XL Synthetic Motor Oil:
    50 customers a day buy a conventional oil change (profit $9.90) $9.90 X 50 = $495.00
     
    With AMSOIL XL Synthetic Motor Oil:
    37 customers a day buy a conventional oil change (profit: $9.90) $14.39 X 37 = $532.43
    13 customers a day buy an AMSOIL XL oil change (profit: $25.10) $25.38 X 13 = $329.94
      $862.37
     
    What About Long Term Profitability?
    Some oil change center operators worry that over time, they will lose money if they offer long drain AMSOIL XL Synthetic Oils. However, AMSOIL XL Synthetic Motor Oil changes are priced to protect oil change centers from losing money on long drain intervals.
     
    Example
    Lets say all your customers change their oil every 3,000 miles, and 50 customers a day visit your oil change center to buy a conventional oil change (Profit: $14.39). 50 X $14.39 = $719.50
     
    If ALL your customers switch to AMSOIL XL Synthetic Motor Oil, and come in for service every 7,500 miles, you can service ALL of them by seeing 20 customers a day
     
    Now 20 customers a day buy AMSOIL XL Synthetic Motor Oil change (Profit: $25.10) 20 X $25.38 = $507.60
     
    If ALL your customers switch to AMSOIL XL Synthetic Motor Oils and 7,500 mile oil drain intervals, you still make as much as you would make IF all your customers changed their conventional oil every 3000 miles. You still see your customers twice a year for add-on sales AND you free up your bays for more profitable services or more oil changes. Would you like to earn the same money for changing oil in 20 cars tomorrow as you earn for changing oil in 50 cars today?
     
    Now, imagine if 50 cars a day came to you for an AMSOIL XL Synthetic Motor Oil change! 50 X $25.38 = $1,269.00
     
    Your profits would increase $549.50 per day.
    $1,269.00 - $719.50 = $  549.50
     
    You doubt that your customers will change. Think about how the rest of automotive maintenance has been extended, from the current useful life of tires, spark plugs, and other automotive fluids compared to ten years ago. Also, think about how your happy customers will tell their friends and neighbors about the new oil you are now selling that will make life easier for them. Your personal referrals and word-of-mouth advertising will increase dramatically!
     
    Visit the AMSOIL Retail Account Page to learn more about how you can prosper from being a Retail Account of AMSOIL products. There is a co-op advertising program and point-of-sale literature for your use in promoting the AMSOIL XL Motor Oil Program. Account applications may be printed out from the web page and submitted today!

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    Copyright © 1996 - 2007 Pecuniary, Inc. - Chuck Burnell, AMSOIL Dirct Jobber
    Redistribution, retransmission, republication or exploitation of the contents of this site are expressly prohibited without the written consent of Pecuniary, Inc.
    This is not the AMSOIL INC. web site.